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December 20 , 2005 - Reuters Tests Video Affiliate Program
Reuters announced the pilot test of its video affiliate network program today. The service is expected to officially launch early next year. ...The program leverages demand for video content while creating inventory and online branding opportunities for advertisers. Read More

December 19 , 2005 - YSM Brings Creative Standards in Line with Google's
In what it says is an effort to be easier on consumers' eyes, Yahoo! Search Marketing (YSM) is shortening its text ads from 190 characters in the body to just 70.
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December 15 , 2005 - Report: Online Ad Spending Growth to Vary by Industry
JupiterResearch forecasts online display and search advertising spending will grow at an average annual rate of 10 percent between 2005 and 2010, reaching $15 billion in 2010.
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November 2 , 2005 - How Are Search Marketers Performing?
Specifically, only 4 in 10 search engine marketers are evaluated on ROI or total sales generated by their SEM efforts, and just under 20 percent are evaluated on offline results generated by their SEM efforts.
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April 13 , 2005 - US Households (70%) now use the Internet as a source of local Shopping Information.
A study by market research firms The Kelsey Group and ConStat, Inc. found that 70% of U.S. households now use the Internet as a source of information when shopping locally for products and services. That's a 16% increase since October 2003, making the Internet comparable to newspapers as a resource for local shopping information.
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